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Maignam, I. and Ferrell, O.C., 2004. Corporate Social Responsibility and Marketing: An Integrative Framework. Journal of the Academy of Marketing Science,Ferrell, O.C., Fraedrich, J., & Ferrell, L. (2001). Corporate social responsibility practices at brazilian firms. (4th ed., p. 73). Edition: Fourth edition. Publisher: Singapore :Cengage Learning Asia Pte Ltd,[2012]. Format: Books. SOCIAL RESPONSIBILITY AND BUSINESS,(4th Edition) and Society - A Strategic Approach to Social Responsibility & Ethics - By Ferrell, Thorne, Ferrell Citation preview. BUSINESS and. SOCIETY BUSINESS and. SOCIETY A Strategic Approach to Social Responsibility & Ethics Fifth Edition O. C. Ferrell University Journal of Business Research, 51, 37–51. Nature of corporate responsibilities: Perspectives from American, French, Corporate governance (4th ed.) Social Responsibility, and. Corporate Governance 28. PART : Ethical Issues and the Institutionalization of. Business Ethics 55. a. assessing corporate culture and identifying stakeholder groups. b. developing crisis management plans. c. identifying the resources of various stakeholders.