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PDF | This dissertation reviews the approaches to conceptualization and operationalization of interorganizational interaction in the public. In research, conceptualization produces an agreed upon meaning for a concept for the purposes of research. Different researchers may conceptualize a concept We can have an incredible theory, a terrific research design and great data but if we aren't measuring our variables well, it will be all for nought. In order Download Free PDF KEYWORDS: Conceptualization, Operationalization, Research Process, Empirical Research, Levels of measurement, Reliability and ValidityThis chapter and the next deal with how research- ers move from a general idea about what they want to study to effective and well-defined.